2024 - 2025 • VOYAGER CRAFT COFFEE CAMPAIGNS
[MARKETING TO CREATIVE DIRECTION]
This series showcases my latest work covering a multitude of digital and print designs as well as social media content tailored towards marketing campaigns at Voyager Craft Coffee, a third wave coffee chain in the South Bay. I highlight product releases, merchandise, expansion phases, partnerships and documented staff life.
As Marketing Director (OCT 2024 – AUG 2025), I led and executed a wide range of marketing initiatives, overseeing both strategy and creative direction. My work spanned all aspects of campaign development, including (but not limited to):
Social Media Management
Content Creation
Email Marketing & Newsletters
Square & E-Commerce Operations
Designing Merchandise & Marketing Materials/Signage
Community Outreach
Photography & Visual Storytelling
Project Campaigns, Partnerships
Special Olympics NorCal x Voyager
Led a collaborative product campaign featuring a limited-edition coffee bag and drink. Raised $5,000+ to support local athletes through strategic marketing and social storytelling. Learn moreThe South Bay Run Club – EMLN Exclusive x Withesfuerzo x Voyager
Co-hosted and marketed a community run series, using coffee as a cultural connector. Designed visuals, promoted events, and positioned Voyager as a hub for wellness and community. Learn moreVoyager Cafe Expansion – Park Ave, St. John (DSTSJ), Stanford (CoDa)
Directed launch campaigns for three new locations. Managed creative assets, local marketing strategies, and branded visuals to support smooth openings and consistent customer engagement. Park Ave, Stanford, St. John
“Voyager is not just coffee — it's a curated journey. Every location is a portal to global inspiration through crafted drinks, intentional design, and local community connection.”
MERCH, SPRING - SUMMER 2025
[042925]
EMAIL CAMPAIGNS
[052325]
[041425]
MERCH, FALL 2024 - WINTER 2025
FOOD & BEVERAGE PHOTOGRAPHY
LABELS, SIGNAGE, & MATERIALS
SOCIAL MEDIA - CONTENT CREATION OCT 2024 TO AUG 2025